Whether or not it is on the street or online, one can't escape the force which has get to be the state of Internet gambling. You can't hide from it because it is crossing international borders as effortlessly as George W. Bush's 'war on terrorism' helped invade Iraq. Online casino - http://flgclassifieds.cce.cornell.edu/author/douglasgladwell/ gambling and playing poker online has never been as easy and simple, and you become awestruck by the amount of variety and diversity you need to pick from when picking the right casino to play at.

This leads one to question whether online casino gambling is actually under the radar, as some say it really is, when all you see whenever you connect to your ISP is a banner advertisement for the-latest "bonus match" or "new member promotion" which is featured quite prominently on major search engines like, Google, MSN and Yahoo. One starts to question the credibility of news web pages and newspapers too when you're skimming the headlines and also you land on a page full of competitions and surveys that are being conducted by casino operators. A great example of this bombardment of 'casino media', which is what I like to call it, will be the news24.com website.

Among the bevy of headlines and other sections are casino adverts by Piggs Peak and Silver Sands, that are casinos available to South African gamblers and gamblers in surrounding countries. They take over the page and invade your monitor like insurance coverage adverts and other consumer-driven products due to their delightful themes and colourful graphics. There's absolutely no limit to the promotional and marketing tactics that online casinos will use to get their message around, which can be to their advantage and disadvantage.

It's in no way a moral reflection of the on-line casino industry and neither is it a mirror image of our society, but an enlightenment of what our society is becoming. Media pervasiveness has never been as real because it is now within the 'millennium years'. We have to do an excellent look at the media available and realise that companies, casinos as well as the like are just trying to use the tools which have been provided by a society bent on receiving a message available, and one needs to take the consumption of all kinds of media and look-at it in context of what it is - media.

The net allows companies to do what they're going to and one could push the boundaries when it comes to design and graphics on the Net, but whenever you go into the marketing of the real world, it becomes a whole other ball game. It's important to be ware of legislation and social responsibility as a business, and one must start thinking in the box as opposed to out of it.

This begins to limit one's options as to where to advertise, when to advertise and how to advertise. Online casinos have therefore had to look-at new and innovative ways to grab new audiences and to sustain their existing players' interest. The perfect opportunity arose from the travel industry's "cruise ships", and now in collaboration through an much more well-established industry, online casinos and poker rooms are using the tournaments and luxury cruise ships as a means to get people playing more.

A player's incentive to playing and winning online is now added to the opportunity of gaining access to exclusive tournaments which are held on luxury cruise liners, and which offers bigger better prize pools that one can feel and touch. Basically online gaming now gives players a real, live and interactive feel for playing online and the better you are at playing, the more real the prize pool becomes. To put it differently, online casinos are making it more real for people to play online since they not simply offer an experience but a pleasing memory that is sure to last forever.

So you find out if you consider it a little more, you certainly will begin to realise that it's not online casinos that are the problem but a society which allows us to tune out what is really in front of us, which is all media really. This really is surely something to think of because media can be pervasive and this is worrisome, and is one of the areas that need our constant attention. If you had to tune in to what the thing is, you certainly will realise that online gambling is like every other industry around, they all need to send out messages to give them the assurance that makes them feel like they're needed and wanted, and that they too are a part of society too.